WOVEN STORIES OF ANCIENT HANDS
Reimagined to Revive your Space
Ouady’s story unfolds with a quiet rhythm
Rooted in the heart of Morocco’s heritage, our work is a delicate dance between tradition and innovation. It’s a celebration of the hands that weave our past, and the vision that shapes the future we are destined to create.
Our Story
Sheep to Wool
The journey begins with the careful selection of sheep, goats, or camels whose wool will be used. The artisans practice ethical wool extraction, ensuring the animals are unharmed in the process. This approach results in wool that is not only of high quality but also healthier and stronger.
Wool preparation
The cleaned wool is transformed into yarn through a series of painstaking manual steps. Artisans wash, card, brush, and spin the wool into threads by hand, preparing it for the intricate weaving process ahead.
Handcrafted Weaving
A team of skilled weavers, often composed of up to five women, work together at the loom. They meticulously create the rug knot by knot, a process that can take several weeks. On average, a single rug may contain around 50,000 knots.
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Tailored for Professionals
Our trade program offers design professionals exclusive benefits, including fully customized rugs in your chosen design, color, and size. With personalized support and special pricing, we’re here to bring your vision to life.
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